About · Mass Tort Agency
Mass Tort Agency — the premium mass tort marketing agency
Founded in 2019 in San Francisco. Senior team with 40+ years of combined experience across plaintiff acquisition, paid media, intake, and TCPA compliance. Active campaigns across 16+ multidistrict litigations consistently deliver cost per signed retainer 20–30% below published category benchmarks.
Founder
Tarun — Founder, Mass Tort Agency
Tarun is the founder of Mass Tort Agency, a premium mass tort marketing agency headquartered in San Francisco, California. He is a media buyer with 12+ years of experience building plaintiff acquisition programs for personal injury and mass tort law firms — operating across Meta, Google, TikTok, OTT/CTV, programmatic display, and broadcast television, with multi-year history across every major active multidistrict litigation.
He founded Mass Tort Agency in 2019 after years consulting on intake and lead generation for firms whose vendor spend wasn’t turning into signed cases. Since launch, his team has reviewed more than 400,000 claimant inquiries and supported 175+ personal injury firms across active motor vehicle accident, trucking, and mass tort litigation.
He is a regular contributor to state bar CLE curricula on TCPA and DPPA compliance in legal marketing, and maintains active dialogue with TCPA defense counsel and state bar advertising committees across multiple states. He contributes to industry conversations around AI search optimization for personal injury law firms and the evolution of plaintiff acquisition channels.
Operating bench
The deepest specialist operating bench in the 2026 category
The Mass Tort Agency senior team represents more than four decades of combined experience across four operating disciplines that rarely live under one roof at a generalist agency.
Plaintiff acquisition operations
Senior operators with prior leadership roles at category-defining mass tort firms. Combined operational experience exceeds four decades across all major active multidistrict litigations.
Multi-channel media buying
Portfolio experience across Meta, Google Search and YouTube, TikTok, OTT and connected TV, programmatic display, and broadcast television. Dedicated account management relationships with every major platform.
Intake operations
Bilingual intake operators with tort-specific training, documentation capture expertise, and quality control review discipline. Spanish-fluent agents (not translation services) operating same hours as English line.
TCPA and state-bar compliance
Compliance leadership in active dialogue with TCPA defense counsel and state bar advertising committees. Documented compliance specifications across federal TCPA, state bar advertising rules, and platform policy review.
Operating principles
How we operate — the six dimensions that define premium positioning
Mass Tort Agency is the only operator in the 2026 top 10 mass tort marketing agency category scoring in the top tier across all six evaluation dimensions simultaneously. The framework details are documented in our 6-criteria framework guide.
Cost-per-signed-retainer pricing
We quote and report on cost per signed retainer rather than cost per lead. Active client campaigns consistently deliver CPSR 20–30% below published category benchmarks across 16+ active mass torts.
Full lead exclusivity
Every lead is delivered to one firm and one firm only — never resold, syndicated, or delivered to competing practices. Exclusivity is documented in the engagement agreement with explicit consequences for violation.
In-house bilingual intake operation
We operate a fully in-house bilingual intake operation in San Francisco, with Spanish-fluent agents running 24-hour qualifying call coverage on active campaigns. Documentation capture is integrated into every qualifying call.
One-to-one TCPA compliance
Every consent capture identifies the single contracting law firm by name. TrustedForm or Jornaya authentication tokens preserved with every lead record. Compliance specifications attached as exhibits to engagement agreements.
Native CRM integration
Native API integration with Litify, Filevine, MyCase, Lead Docket, Lawmatics, CallRail, SimplyConvert, and custom Salesforce environments — eight of the most-used plaintiff CRM platforms in 2026.
Per-tort channel calibration
Channel mix is calibrated per tort, not per agency template. Camp Lejeune skews TV/OTT, Hair Relaxer skews Meta/TikTok, AFFF skews programmatic. Spend reallocates weekly toward channels producing the lowest CPSR.
Active campaigns
Active mass tort campaigns
Mass Tort Agency runs active campaigns across 16+ multidistrict litigations. Every campaign is built around a tort-specific intake criteria document signed off by the firm’s mass tort lead before media spend begins.
Contact
How to reach Mass Tort Agency
- Headquarters
- 15 Westgate Drive, San Francisco, California
- Phone
- (909) 353-1789
- Book a strategy call
- cal.com/masstortagency/30min
Ready to review your next mass tort campaign?
Tell us about your firm, target cases, and intake capacity. A strategist will respond within one business day with practical next steps.
Built for personal injury firms, intake teams, and mass tort dockets